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Golf and the Sales Rep – Leave it to Hank Haney

By Doug Blecher | November 4, 2009

Hank Haney is an award-winning golf instructor who works with Tiger Woods and other tour pros. The following is an excerpt from his latest book, Hank Haney’s Essentials of the Swing.
I try to help all my students figure it out for themselves. You never really “own” knowledge until you’ve gone through that process – and [...]

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Death by PowerPoint

By Bob Smithers | September 29, 2009

Don’t get me wrong – I love PowerPoint. I’ve made a career out of making PowerPoint presentations that others love too.
However, this ubiquitous tool is often used poorly and can compromise an effective message. Also, because of it’s pervasiveness in the corporate world it is become nothing more than wallpaper poorly hung, background noise that [...]

Also posted in Internal Communications, PowerPoint, Sales Communications | 2 Comments

Improving the Healthcare Dialog

By Bob Smithers | September 2, 2009

As a believer in the democratic process I can’t help but to be impressed with the intensity of the healthcare debate. On a topic so important to so many Americans it’s encouraging to see the level of involvement and participation in the debate. However, as a communicator I’m mortified about the quality of that debate. [...]

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Sales Communication Challenges? You’re Not Alone!

By Doug Blecher | August 13, 2009

Being alone, or the only one – is that not one of the biggest fears that people face in everyday life?
That’s why support groups, special interest clubs and Web sites, and even social networking exist – to bring people with like problems, challenges and interests together. To provide connectivity yes, but in a more [...]

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Improve Customer Satisfaction with Customer Messaging

By Bob Smithers | August 10, 2009

Studies have shown a direct link between customer satisfaction and customer messaging. The more relevant and targeted the message the more likely the customer with be satisfied with the business relationship. We’ve all seen attempts at this from companies we do personally business with as consumers. More than ever, getting this right should become a [...]

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