Turning high-stakes gatherings into high-impact events
National Sales Meetings
Typical outcomes:
• Rallying internal teams around the latest brand plans and sales priorities
• Informing associates about annual priorities, corporate goals and expectations
• Equipping field and headquarter teams with new tools and techniques
Leadership Summits and Workshops
Typical outcomes:
• Aligning senior leaders around new strategic initiatives and priorities
• Initiating, expanding or continuing enterprise-wide change
• Launching communication cascades that extend deep into the organization over time
Board Meetings
Typical outcomes:
• Confirming strategic direction and summarizing progress toward goals
• Gaining approval of new investments and initiatives
• Ensuring shareholders are aligned on succession plans
Customer and User Group Meetings
Typical outcomes:
• Reinforcing customer and user loyalty with value-add content
• Enabling users to optimize the benefits of products and/or services
• Obtaining feedback for further product/service development
Participation in Industry/Association Events
Typical outcomes:
• Launching new products and/or services
• Raising awareness of products/services and their benefits
• Promoting and facilitating interaction and engagement with clients, customers and users
